Using Google SEO tools for your business is a great way to increase exposure without breaking the bank. Before you invest thousands of dollars to improve your business website’s ranking, you should consider using Google’s free SEO tools to your advantage.

Search engine optimization is an important aspect of modern marketing. On and off page SEO can really do wonders for your business. Let’s take a look at some of today’s most useful Google SEO tools.

google analytics

Google Analytics is a must for anyone using search engine optimization. I recommend you to install this plugin on your blog/website.

Google Analytics allows you to closely monitor the activity of your visitors. The program’s library of numbers and statistics allows you to identify the sources of your traffic, what aspects of your website are working well, and what areas need improvement.

If you can learn to use Google SEO tools like analytics, you don’t need to spend a ton of money on search engine optimization assistance. Using this tool†correctly† will ensure that your business and website thrive.

Google AdWords Keyword Tool

An important part of search engine optimization is keyword research. In fact, without proper keyword research, your optimization campaign will surely fall short.

To improve your page rank and increase the traffic your business needs, you’ll need to target keyword phrases (or popular search terms) that are valuable. Obviously, these keywords must be related to your business niche.

Ideal keyword phrases are†high†in traffic but low in SEO competition. It goes without saying that it is impossible to identify quality keywords without a tool.

Fortunately, the Google AdWords Keyword Tool is also free. This tool is definitely one of the most popular Google SEO tools available. Feel free to use this program to find keywords for both SEO purposes and pay-per-click ads.

Google Webmaster Tools

While each of these Google SEO tools is valuable and useful in its own right, these programs are increasingly beneficial when used together. When using the keyword tool and analytics, I also recommend using Google webmaster tools.

This specific set of tools allows you to do a number of things. First, Google webmaster tools allow you to see how Google indexes the content on your website.

It will also notify you if there is a problem. Also, you will be able to see which search terms are driving traffic to your website. This will help you get a better idea of ​​what kind of keywords to target.

Using this Google Webmaster Tool and the Google AdWords Keyword Tool together can be a powerful combination. Constantly reviewing the statistics that these Google SEO tools provide you will be nothing but beneficial.

Given the right tools, increasing your exposure online is simply a matter of effort. The concept of search engine optimization is simple, guys.

Studies clearly show that a high page rank is exponentially more fiscally promising for your business. Make sure you get the ball rolling with some effective Google SEO tools.