In the never-ending quest to make money online, every website owner wants to get traffic to their website fast. The main problem they face: finding traffic that converts into buyers without breaking their bank. In their haste to get the traffic they need, many website operators start throwing money at the problem buying ads and…
A resume summary is a concise summary of who you are and the value that you can bring to an organization. Today (2018), all strong resumes are expected to have resume summaries in place of the antiquated “Objective.” The resume summary is essentially your elevator speech, which is a very brief “commercial” of who you…
“Can we buy this person to look more Asian?” While totally insensitive in any other circumstance, these are the all-too-real requests agencies and studios receive from clients struggling to find an Asian face to headline their Asian campaign. The ivory world of advertising and marketing is slowly losing its grip here in Asia. The lines…
Exploring Web 2.0: second generation interactive tools: blogs, podcasts, wikis, networks, virtual worlds and more By Ann BellKaty Press crossing 2009 Copyright Web 2.0? What happened to Web 1.0? Otherwise, what’s the difference? And more specifically, who cares? According to the author, Ann Bell, an online instructor and course developer at the University of Wisconsin-Stout,…
Most businesses these days rely heavily on internet marketing. And part of Internet marketing is the comments left by your current and past customers. In today’s world, it’s not who you know that matters, but what people who know you say about you on social media. In today’s internet world, instantly accessible through the use…
The principle of viral marketing works much like a computer virus. If left unchecked, a computer virus affect one PC to the next. But unlike a computer virus, which is harmful, viral marketing is used for good. It is very effective in disseminating information about your business. The logic is very simple. Catch it and…
“Do you have Facebook?” “Yes, of course. But I don’t think you’ll be able to find me, as there are too many people who have the same first name as me. Try searching with my last name as well.” “Hey, you celebrated your birthday at K-Box, right? I saw the photos on your Facebook.” “Brother,…
Done with the content part but scratching your head to write a strong title? Well, that’s not weird. There are plenty of good writers online who can produce fresh, original content in a matter of a few hours. But when it comes to writing a compelling headline, they just don’t seem to go anywhere. Remember,…
I know many of you are curious about email marketing. What it is, how to do it, still works in 2019. I thought that instead of my little articles, I would put together a more comprehensive resource that answers all your questions. This article will focus on what it is and why you want to…
When I downloaded the e-book (free) The business etiquette book by Nella Braddy Henney I was looking forward to reading a not-so-enthusiastic interpretation of how to act during business meetings, how to handle difficult clients, how to organize a proper client meeting, and so on. Because, after all, books like this aren’t usually enthusiastic or…
