Are you looking to design and implement a new content marketing strategy? Not sure where to start or need help with your project? If so, then this article may be just the ticket. When it comes to a core content marketing strategy, it can be broken down into the four key components of substance, structure,…
Digital marketing is about building real-time connections and marketing to real human beings who are inspired to take action through the value and stories a brand offers. A well thought out digital marketing strategy helps a business formulate a plan of action and make the right decisions needed to be successful online; It is important…
As far as literary usage is concerned, the term “denotation” means the primary meaning or reference of a word; while “connotation” of a word means a range of secondary or associated meanings that the word implies. For example; “home” denotes the house in which one lives while it connotes intimacy and privacy. In a broader…
Without SEO, search engines will not be able to direct visitors to your site and this can negatively affect your online business. You need both onsite and offsite SEO if you want more encouraging results. Start your SEO campaign right away Better start your SEO campaign and avoid delaying it. If you don’t start right…
Paid advertising is a vast field of opportunity for every individual who wants to expand their business and grow with market trends. Today the world is going digital and moving forward opening new doors in the paid marketing industry. There are many techniques for Google AdWords campaign research with immense advanced technology, paid marketing strategies…
Understanding the algorithms used by search engines, like Google, can be puzzling. Let’s start from the beginning: What is a search engine algorithm? An algorithm is a mathematical process used by a computer to solve a problem or answer a question. Google, launched in 1998, is the leading search engine. The search engine algorithm was…
There are a number of things you can do to improve your social news site. By setting up a blog, you can easily interact with your visitors. A great way to network and socialize with people on the internet is to have a blog. Too many entrepreneurs tend to hide behind their website. While it’s…
In the early 1970s, Glenn Bland published a book called “Success! The Glenn Bland Method.” thoughts and ideas are easily transferable to any endeavor one wishes to participate in. Granted, the book is a bit dated since it was first copyrighted in 1972, but the success is universal. One thing that Glenn addresses very directly…
Since its launch, the popularity of the TikTok program has shown substantial growth. As of October 2018, it had been the most downloaded photography and video software in the Apple store, internationally. The statistics of the program will probably blow your mind. It has allegedly amassed over 800 million active consumers, with the US being…
Your trademark is the most important asset your business will ever have. Good branding will set you apart from the competition and help you stand out from the crowd. A poor trademark will entangle you in legal disputes and hinder your marketing efforts. Selecting a good brand is as simple as following these guidelines. First…
